Google Plus One Rivals Facebook Like Button

Google just unveiled its own version of the Facebook Like button that has been making its way onto websites all over the Internet. Called +1 (and pronounced plus one), the new button adds a social layer to search results and search-related ads.

If you are asking which social network? you are not alone. With this feature, Google has created a new social network of sorts a +1 social network, which is distinct from your Google Social Search network or any other social network to which you might belong. Your +1 social network includes people in your Gmail and Google Talk chat list; people in your My Contacts group in Google Contacts; and people you follow in Google Reader or Google Buzz. Google states it plans in the future to include people you are connected to through non-Google services, such as Flickr.

When you are logged in to Google, results that have been +1′d by you or anyone in your +1 social network get enhanced. You can also undo any +1s that you have given. Additionally, you will see how many +1s a result has received, even if none of them came from your own network.

If you use AdWords, here is something you will want to know: +1 buttons will begin showing up next to your ads. You will not be able to turn them off, but you will not be charged when users click on the +1 button next to an ad. You will, however, receive stats that tell you which ads receive the most +1s. Google notes that in tests, ads that receive more +1s also seem to receive more click-throughs. Likewise, if your website is registered with Google Webmaster Central, you will soon be able to see +1 stats for your organic search listings.

Furthermore, in the coming months, Google has stated that website publishers will be able to put +1 buttons on their own websites yes, right next to the Facebook like buttons and the Twitter tweet buttons. While Google hasn’t been too forthcoming with the details on how this will work, they did note that if someone clicks a +1 button on a web page, that information will be seen by others who view the page’s listing in the search results. That should certainly help to get Google’s +1 button widely adopted.

The +1 button will give Google yet another metric to analyze as it tweaks its algorithm to deliver more relevant results. It might also help Google to slowly build its own social networking service something it has so far been less than successful in doing. At this point, though, it remains to be seen whether Facebook should be worried.

For more on this, visit: http://searchengineland.com/meet-1-googles-answer-to-the-facebook-like-button-70569.

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source : www.seochat.com